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A Program Is Not a Plan

January 13, 2011

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One of the main thrusts of what has come to be called "the undergraduate student success movement" is misguided. Yes, we did mean to use the term "misguided." A strong word and a strong assertion, but we have equally strong evidence. Simply stated, higher education institutions in the United States focus heavily on student success programs, but rarely do they have a comprehensive plan to guide those programs. In the absence of a plan, redundancies and gaps occur, and retention stagnates. In short, a program or programs do not a successful plan make.

Of course, making this assertion means that John Gardner, one of this essay’s authors and a key architect in the national student success movement, has to admit that over the years he may not have given the best advice to all people at all times. For about three decades, Gardner has gone around the country telling college educators that their institutions need to adopt or adapt one form of student success program or another. Drawing from his experiences, the recommended program was often a first-year seminar -- a contemporary staple in the American college curriculum that dates back to the 1880s. And, in fact, research does correlate participation in first-year seminars with positive differences in student retention and graduation rates.

At the same time that Gardner was advocating for first-year seminars in particular, he was also advocating for a broader philosophical approach to the first year. He coined the term, “the first-year experience,” and meant it to encompass a total campus approach to the first year, not a single program. Upon reflection, it seems that speaking about one program extensively while at the same time advocating for a collective approach may have fostered a bit of confusion. And today the “first-year experience” can mean anything from a single course to a full-fledged coordinated effort to improve the first year. But it was the single course that gained the most national and international interest.

Gardner himself ran University 101, a first-year seminar at the University of South Carolina, for 25 years, and then helped replicate this course type at many other institutions. Colleges and universities often adopted first-year seminars because they increased retention rates, and thus increased tuition revenue. Educators were hunting for the silver bullet -- the “program” that would bring about miraculous student-saving and money-making results. This search for the ideal program also became subsumed under the language of “best practices.” The idea was very simple: there are best practices out there, they can be identified and replicated with minimal thought given to context, and these best practices should yield the same results everywhere. But retention improvements that resulted from one-shot programs have generally been short-lived and, taken together, have failed to move the national retention statistics in a positive direction.

Fast-forward several decades, and this search has been intensified. A plethora of organizations and consultants now exist to feed the hunger for specific programmatic solutions to the retention problem. Clearly it is time for a change.

Beginning in 2003, with support from several foundations, the Gardner Institute for Excellence in Undergraduate Education launched a process, called Foundations of Excellence in the First College Year -- a self-study and planning process designed to help campuses move beyond “programs” and “best practices” to the development of a comprehensive intentional plan for the first year. Participants in the Foundations of Excellence process are encouraged to answer a fundamental educational question: What does our college or university need to do to provide an excellent beginning experience for all students relative to our unique mission, location, and student characteristics? To answer that question an institution first needs to assess how it is currently performing vis a vis standards of excellence for the first college year. The process provides nine such standards. Finally, once the plan has been created, institutions must implement it.

But implementing a plan is more easily said than done. Our own research on the effectiveness of the institute’s work with 197 institutional participants has found that the two most significant variables that interfere with executing a plan are a change of senior leadership with its resulting destabilizing effects, and the impact of unforeseen budget cuts.

We have also learned from successes. Over 95 percent of the campuses with which we have worked report implementing action plans. An independent analysis of Foundations of Excellence found that campuses that implemented the plans to a self-reported “high degree” recorded significant first-to-second year retention rate increases -- an aggregate 5.62 percentage points or 8.2 percent higher over four years as reported by IPEDS. Institutions that did not implement their FoE action plans experienced a 1.4 percentage point decrease in retention -- in other words, if you don’t implement the plan you have, you seem to get attrition. To plan is not enough. The executed plans included a combination of changes in institutional policies, a renewed focus on pedagogy in first-year courses, and particular programs -- yes, programs -- that were intentionally selected to address the unique needs of the institution and its students. For example, institutions connected their learning community offerings with their evolving core curriculums to maximize the success of both efforts; orientation programs were expanded to include and serve previously underserved and/or completely unserved populations such as low-income and transfer students; and oversight offices and/or committees were created to intentionally connect previously disparate pieces so that learning opportunities were not left to chance.

In conclusion, our experience leads us to convey that while programs are necessary, unless they are conceived and carried out as parts of a whole, they are not sufficient. What we believe is that institutions need to undertake a thorough planning process focused on excellence in the first year. Appropriate programs and best practices can then organically emerge and/or be modified, executed, assessed, and refined in context.

Institutions cannot fulfill their potential for improving student success without a comprehensive vision for excellence in the first year. Thus, we encourage you to recognize that the future of our students is too important to leave to chance. Instead, we hope you and your institution will become more intentional and deliberate in the way you commit to first-year excellence. In the process, you will be contributing nationally as you act locally to create the change and foster growth that our students and country require.

John N. Gardner is president of the John N. Gardner Institute for Excellence in Undergraduate Education and distinguished professor emeritus and senior fellow at the National Resource Center for the First-Year Experience and Students in Transition, at the University of South Carolina.

Andrew K. Koch is vice president for new strategies, development, and policy initiatives of the John N. Gardner Institute for Excellence in Undergraduate Education.

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Comments on A Program Is Not a Plan

  • Critical Thinking?
  • Posted by David Martin , VPAA at MIAD on January 13, 2011 at 8:15am EST
  • As someone who has great respect for Garnder's "Foundations of Excellence" and his systemic and thoughtful approach to student success, I do not understand how this article constitutes a "View." FoE is a comprehensive approach and package that colleges pay for. One of the distinguishing characteristics of FoE from, say, his previous 101 program, is the need for planning rather than instituting a course. With all due respect regarding someone who is doing a lot of heavy lifting in a key area of need, how is this a "View" rather than an ad?
  • John Gardner and the Greater Good
  • Posted by Jerry Pattengale , Assistant Provost at Indiana Wesleyan University on January 13, 2011 at 10:45am EST
  • One of the unmistakable aspects about the Foundations of Excellence initiative is its steady oversight and accountability for action--participating institutions are in for exhilarating and sometimes exhausting rides. IWU was one of the FoE’s founding institutions and realized significant benefits from this process. Also, through the past two decades one constant can be said about Drs. Gardner, Barefoot, Koch and their extended colleagues--they are people of integrity. The above commenter asks about "view" v. "ad," and I certainly respect his perception. However, John has a long history of going the extra mile both in what he allows to be published, any compensation, etc., to stay above reproach. In fact, we worked on a rather successful book over the last year with Jossey-Bass (Helping Sophomores Succeed) and all royalties are being donated to a different educational center. And the same level of integrity is true for the site’s editorial leaders. This article seems to be making an appeal not simply for the FoE programs, but using the FoE as a case study in the importance of accountable next steps—implementation and the role of stable administrative units. That is, a view on stewardship of resources for the sake of students. And, my hunch is, they submitted this after a request to do so.
  • It Is About the Forest, Not the Trees
  • Posted by Terry O'Banion , President Emeritus at League for Innovation in the Community College on January 13, 2011 at 2:00pm EST
  • Spot on, John and Andrew. For far too long we have been hoping that the next great innovation would be the silver bullet: learning communities, contextual learning, the student success course, and even the powerful first year experience. But these innovations are impotent to improve and expand student learning unless they have been cobbled together into an integrated and systemic student success pathway--a pathway that begins for those of us who focus on higher education at least in the 9th grade through certificate or degree completion and satisfactory employment. Creating such pathways is very hard work, but the Gates and Lumina foundations, among others, are creating models that are promising and couched in evidence. This work opens a new chapter for all of us committed to student success; and who is not!
  • The "secret" to improving retention
  • Posted by Steven Bagley , Vice President at Bryan College on January 14, 2011 at 1:45pm EST
  • All of the "programs" designed to improve student retention will deliver only marginal results unless they are based upon this:
    the most accurate leading indicator of persistance is attendance and nothing improves student attendance rates like inspired instruction. Give the students a compelling reason to attend every class every day and they will persist. Continue with the "sage on the stage" approach and your students will fire you as their educator. It's the "secret" to improving retention and graduation rates.
  • The Importance of Relationships
  • Posted by Floretta Bush on January 18, 2011 at 4:30am EST
  • Yes! Given all the effort to work toward student retention, why is it that colleges continue to throw spaghetti to the wall? My research on nontraditional students points to the enormous power that relationship with their respective colleges holds for these students. Building relationships requires an integrated effort on behalf of all college departments that have any interface with students--in particular, student services and instruction. Transactional occurrences, such as three-hour orientation at the beginning of freshmen year typically fall on deaf ears as colleges overpower those students who lack cultural and/or social capital to learn from the sudden onslaught of information they receive. It's time to get together and build a total package.
  • outcomes sought??
  • Posted by Jan Durrett, AA, BA English, MBA , Trustee at Stephens College, Columbia, MO on January 18, 2011 at 1:30pm EST
  • If measurement is to be effective, There must be definite outcomes to direct the measurements making up the search.

    Are we talking about community participation? that can be measured exactly. Are we talking about salaries levels? That can be measured exactly. Are we talking about continuing self education which is instilled during higher ed courses. That can be measured without much difficulty. Are we talking about what techniques by which the college student learns what they themselves approve of as affecting their world curiosity which they will say they have learned from the college setting.

    The inspired teaching which many teachers can and do do remains the best suggestion before mine. Jan Durrett 1/18/2011